History of Chevrolet

Chevrolet, Chevy short name, owns a lot of cars, from small cars to sport utility vehicles and large SUV is the Chevy advantage as possible to the customer a car priced any segment of the market.

In 1911, after William C. Durant lost control of the company General Motors, he has combined with an original Swiss racer Louis Chevrolet formed the Chevrolet Motor Company. The first product the company was the Classic Six was introduced to the public in 1912. The 5-seat car is equipped engine can reach maximum 100 km / h (65 miles) with electric lights and convertible. Mounted on the Chevrolet logo first appeared in 1914. According to what is documented, then Durant had the bright idea to create this logo to see the wallpaper in his room at a hotel in Paris.

1915 saw the launch of 490 vehicles and achieved great success as sales reached 100,000 units. By 1918, the company's profits were so high that Durant had money to buy back the shares of GM and enough to take control of this company. Chevrolet quickly merged to become part of the GM and always in the highest group of GM sales by mid-1920.

Growth Chevrolet is growing: in 1927, surpassing the Ford, with sales reaching 1 million units. Chevrolet also contribute to the comfort and pleasant to use when fitted with independent front suspension for the car in 1934. This technology increases the value of the product a lot because at that time the quality is not today.

By 1950, Chevrolet has added assisted braking option, seats and windows for vehicles, contribute to increase the luxury car price even lower. In 1953, the company has introduced the Corvette is seductive body shell made ​​of fiberglass. The 1960s saw the introduction of the Corvair car is equipped with air conditioning and vehicle independent suspension all first. This decade also saw the competition of the launch vehicle Chevrolet Nova and Camaro sport compact - response-selling cars of Ford Mustang. Even in the first year was put into production in 1967, Camaro vehicle immediately after the record up to 10% of total sales of Chevrolet.

In the 1970s, before the change in consumer preferences, Chevy has responded by launching a new small cars such as Vega and Chevette. In addition the company also reduced the size of some of its vehicles to as Caprice and Malibu. In the 1980s, the company has manufactured vehicles Cavalier to deal with the foreign brands dominate the car market. This is also the time when truck and SUV sport utility vehicle started to become popular. The car's size medium and large firms exist to this day the most common type on the street.

Chevrolet is always the dominant firm has produced some of America's most famous cars such as '57 Bel Air, Corvette, Camaro, Blazer and Suburban. Today, the company continues to generate the most popular brand in the GM lineup.