Mercedes A-class new generation makeover

Mercedes A-class new generation makeover
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In order to increase competitiveness with two fellow competitors BMW and Audi, Mercedes redesigned hatchback with dynamic style and feel younger.

A-class 3rd party long and wide, and seemed to shake off joskin, put on new features and sports. Joachim Schmidt, head of sales and marketing at Mercedes said: "A-class is the right product at the right time and with great potential, targeting customers and new markets."


Mercedes A-class 3rd generation.
Not only major change in design, Mercedes has developed three optional packages for the new generation A-class: urban, stylish and AMG sports. German carmakers expect half the sales of A-class Mercedes is a new customer, the brand has traditionally been listed as luxury car for the elderly.

In addition, A-Class 2012 is a small hatchback first Mercedes to be sold in the U.S., with customers aged 37 to 45. Vehicles will be manufactured in Germany, Hungary and China. Mercedes hopes the new design style of the A-class will help it become a serious competitor to the BMW 1 Series and Audi A3.



A current-generation class.
New-generation models use 4-cylinder engine as the C250 (sedan and coupe) and SLK250 roadster, when sold in Europe from September. In Germany, the A-class cost about $ 30,100 in 2012 with three versions of engine oil capacity from 107 hp to 134 hp, and three petrol engine versions 4-cylinder with a capacity from 121 to 208 horsepower .